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We are looking for a Senior Marketing Manager who has a creative vision and strategy for accelerating marketing efforts to pivot our portfolio of Ergonomic. This is a highly important cross-functional role in a fast, emerging market. Create a competitive landscape by positioning our products within them including overall value proposition, features, functionality, verticals, and use cases.

This role includes creating compelling brand messaging and positioning, launching new marketing and e-comm initiatives, and collaborating with business development and production.

Job Type: Full-time, On-site

Hours: Monday-Friday, flexible schedule

KEY RESPONSIBILITIES TO BE SUCCESSFUL IN THIS ROLE:

• Go-to expert in the company for customer needs and buying practices

• Create powerful product positioning and clear messaging across various marketing platforms such as Google search engines and Social Media

• Create campaigns that include paid search and social media ads

• Deliver high-impact product and feature launches in collaboration with product management

• Create and deliver content for digital and demand generation programs and campaigns; including producing, photographing products, and curating visually appealing and engaging content, including images, stories, blogs, and stories that resonate with our audience

• Create data sheets, brochures, white papers, case studies, presentations, demos, and website content

• Manage and maintain assets database/ catalog or products for cross-functional use on Social Media, Online shopping cart and e-commerce sites

• Collaborate with team to develop weekly and monthly email campaigns

Demonstrate leadership ability amongst the team by providing coaching, mentoring and developing clear KPIs and reporting

MINIMUM SKILLS AND KNOWLEDGE REQUIRED FOR THIS ROLE:

• 5+ years of product management or product marketing experience for an e-commerce company

• 3+ years of leadership experience in a marketing role

• Must be able to demonstrate experience with content creation and content management

• Hands-on Experience with various software such as canva, drupal, shopify, hubspot or similar

• Proven track record of creating product messaging and content

• Strong written and verbal communication and presentation skills

• Strong analytical thinking and a desire for measurement, metrics, and continuous improvement

ABOUT THE TEAM:

We are a pragmatic team with a healthy work-life balance. We offer competitive compensation packages. Additionally, we offer a quality-of-life benefit to everyone in an inspiring environment with skilled and passionate co-workers. Our exciting company culture offers a great place to work and most importantly, to have fun.